The First Ascent series has begun to roll out on tv screens across Europe and Asia, and will soon hit Latin America. Anecdotally we’ve been told the show has been kicking butt, garning viewership 4-5 times higher than average Nat Geo ratings in Australia, for example. Not a bad start! Stay tuned for U.S. tv distribution announcements, and more on the DVD box set release in the fall. Meanwhile, check out how Nat Geo Adventure is promoting the show heavily on their website.